Market analysis of Giga network transformer with needle bar and board to board

As the essential key spare parts of commodities and machine equipment, the purchase proportion in many main uses of commodities has exceeded 8% of the total product cost. Moreover, compared with other important components, connector products are more widely selected, and its local purchase of indoor space is larger, so its manufacturing industry entry barriers are not high. The key barriers for the entry of micro 100m network transformer into the market lie in the advantages of commodity difference and scale effect, while there are no unique regulations on marketing channels, asset requirements, conversion costs, cost advantages and other aspects. However, the charm of connector sales market and the development potential of communication in railway line, energy industry and China Machinery contour line are attracting more and more new entrants.

The prestige of substitutes

The key substitute of connector is terminal block. First in the high-end sales market, the connector is not threatened by substitutes. The key is that the connector itself is formed by the development trend of the terminal block, so that the cable can be inserted conveniently and quickly without deviation. The mini network communication transformer is sold in the middle and low-end market. The connector suffers a lot from the threat of substitutes. When the buyer suffers from the work pressure of cost, he will choose the terminal block with general quality and cheap price.

Bargaining power of consumers

The buyer of connector is the manufacturer of goods and machine equipment, and the market concentration of the buyer is high: the proportion of the goods purchased by the buyer from the industry in its fixed cost is about 10%; the standardization level of the buyer's purchase from the industry has been improved: the operation ability of the buyer of micro communication transformer has a decreasing development trend; the buyer has the working ability to carry out backward integration; each other's information content More transparent; therefore, the micro EMI filter makes the buyer's bargaining power higher and higher.

Bargaining power of dealers

Connector dealers are aluminum, copper, silver, gold and other dealers; rubber products and other raw materials dealers. The seller's industrial chain has a high degree of market concentration and standardization; the transaction volume of house purchase is very large; the level of differentiated competition is not large; the cost of changing the seller is relatively small; the probability of forward integration is not large; the information content of each other is very transparent; in summary, the overall bargaining strength of the seller is relatively low, and the existing enterprises can still maintain a very profitable room between the buyer and the seller Space.